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PRODID:-//Session events Calendar//IBA//EN
CALSCALE:GREGORIAN
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BEGIN:VEVENT
DTSTAMP:20260406T033116Z
DTSTART:20190924T093000Z
DTEND:20190924T104500Z
SUMMARY:The blockchain-powered franchise: the legal\, technological and c
 ommercial perspectives to applying blockchain technology to franchising
DESCRIPTION:Blockchain was originally developed as an accounting method f
 or bitcoin\, the world’s first virtual currency. However\, the use of bl
 ockchain technology is appearing in a variety of commercial applications
  in which value can be derived by digitising\, coding and inserting info
 rmation (eg\, accounting\, records and documents) onto the blockchain. D
 oing so creates an immutable record of the underlying transaction\, in w
 hich the authenticity of the record can be verified by the entire commun
 ity using blockchain rather than a single centralised authority. In 2017
  and 2018\, there was an explosion of compelling use cases for blockchai
 n technology and many more will be developed in the future.\n\nThis sess
 ion explores the current state of the law surrounding blockchain technol
 ogy\, in particular\, initial coin offerings (ICOs) in Singapore and Sou
 th Korea\, the two countries where significant activities on blockchain 
 technology\, ICOs and cryptocurrencies are taking place. The session the
 n introduces several real-world projects that are in development and cou
 ld be applied to franchising. The session discusses the challenges\, fro
 m legal\, commercial and technological perspectives\, that must be overc
 ome for the widespread adoption of blockchain technology in franchising\
 , among other commercial applications.\n\nThe session features panellist
 s from Singapore\, South Korea and Europe who shed light on this timely 
 topic from the regulatory\, commercial and legal vantage points.
LOCATION:Room 327 A\, Floor 3
UID:e7fe1936-f2f3-42a0-a047-696941803cec
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