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IBA Annual Conference Mexico City 2024

15 Sep - 20 Sep 2024

Session information

Avoiding and combating copycats in franchise systems

Monday 16 September (1115 - 1230)

Committee(s)

International Franchising Committee (Lead)
Intellectual Property and Entertainment Law Committee

Description

International franchising systems rely on trademark and know how protection in all countries the franchise network expands in. How to handle copycats already there or surfacing after opening in a country or region?