Speaker details

2nd IBA European Fashion and Luxury Law Conference

12 Jun - 13 Jun 2019

Altitude 360 London, London, England

Speaker information

Alina Franco

Biography

Alina is the founder and CEO of Vudoir Hub, a tech startup in the AI and virtual assistant field. She has been ranked within the 29 women disrupting the technology, economics and politics according to Business Insider and also ranked twice as one of the 75 women entrepreneurs of reference in Spain. The problem Vudoir solves is the low conversion rate in the online channel in the fashion, beauty and home decoration industries. According to Accenture, there is a 40% of lost purchases because the choice-overload factor. Vudoir solves this problem providing the e-commerce with a solution that allows the user to have a real time conversation with professional image consultants merged with Artificial Intelligence. Thanks to this qualified conversation, the user buys x5 more in the e-commerce. They provide this service in a customer driven way because of their B2C background before pivoting to the current B2B model. Alina has an Executive MBA from IESE Business School, and before founding Vudoir she use to be an M&A lawyer in Garrigues. She was advising on VC transactions. In the meantime, she did a secondment in Groupalia to lead the legal department. After that period she joined a boutique law firm, Metricson, focused on tech and digital startups. She graduated of two masters on Business Law from Centro de Estudios Garrigues, she's a guest lecturer in several masters and conferences such as the Fashion&Industry Meeting of IESE Business School and it's a member of the Board of Directors at World Mastery.

Session

The digitalisation of fashion and luxury

Thursday 13 June (1000 - 1045)

Speaker